The entertainment powerhouse announced earlier this year that it isinvesting $500 million in Korean content in 2021. When the tearjerker romanceWinter Sonataaired there in 2003, it became an instant blockbuster hit, attractingover 20 percent of viewers across the countrya figure that was practically unheard of at the time. South Korea claims to be the sole legitimate government of the entire peninsula and adjacent islands. Below are the most-watched K-Dramas on Netflix so far in 2022: 1. And it seems the global popularity of K-dramas will only continue to grow. Then you can access your favorite statistics via the star in the header. The seeds for Hallyus growth were planted even before then. Notably, the blockbuster rom-comCrash Landing on Youstayed in thetop 10 in Japan for a whopping 229 daysand was thesixth most-watched TV show on Netflixin the U.S. between March 21 and March 27, 2020. Thanks in large part to streamers likeViki(acquired by Japanese conglomerate Rakuten in 2013) and DramaFever making it possible for viewers to legally watch Korean content online with English subtitles, K-dramas began gaining momentum in the West during the 2010s. To use individual functions (e.g., mark statistics as favourites, set Business Solutions including all features. In fact, K-dramas have long been one of the key drivers of the Korean Wave, or Hallyu, a term believed to have been first coined by Beijing journalists in the 1990s to refer to the growing popularity of K-dramas, K-pop, and other Korean cultural exports. The K-drama craze has indeed hit a fever pitch, reaching even the most isolated places in the world like North Korea, where bootleg copies of South Korean dramas have been smuggled into the country since the 1990s and Korean pop culture is now viewedas a growing threat to Kim Jong-uns power. I am 70 years old but not dead and Kdramas have a bunch of great looking men. What happens when a spunky female weightlifter (played by Lee Sung Kyung) and free-spirited male swimmer (played by Nam Joo Hyuk) meet on campus, only to find out that their pasts are intertwined? BrainandPachinko, later this year, and the latter working with local producers to create more Korean content. While there are many different factors that have contributed to the rise of Korean pop culture all over the world, a common thread that runs through all facets of the Korean Wave is South Koreas openness to learning from other cultures, successfully combining elements of the East and West to create something new with mass appeal. Thanks in large part to streamers like Viki (acquired by Japanese conglomerate Rakuten in 2013) and DramaFever making it possible for viewers to legally watch Korean content online with English subtitles, K-dramas began gaining momentum in the West during the 2010s. This phenomenon is known as the Korean wave, or Hallyua term coined in the 1990s as Korean shows began gaining popularity in China. The widely-praised drama was written by Kim Eun Sook, who also wrote the popular series The Secret Garden, The Heirs, and Descendants of the Sun! This is a place for discussions about your favorite Korean dramas (current and past), the actors and actresses, drama reviews, official soundtracks, news, award shows and more. I'm from the U.S. and Kdramas are becoming a lot more popular along with Korean culture in general. When former South Korean president Roh Moo-Hyun visited Mexico back in 2005, a group of local K-drama fans staged a rally outside his hotel begging him to send Korean actors Jang Dong-Gun and Ahn Jae-Wook on a visit. But that is partially good news for Tata, Ashok Leyland. The global analysis revealed that China was also shown to have a significant proportion of. last year. Topping the charts: According to the streaming analytics company FlixPatrol, the hit series beat out the popular British teen drama "Sex Education" which previously . This statistic is not included in your account. But only when he finds the Goblins Bride, played by Kim Go Eun, will be able to end his immortality and return to dust. Use Ask Statista Research Service, Quarterly Disney+ subscribers count worldwide 2020-2023, Original content titles on Netflix 2017-2022. Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. Right! In addition, watching Korean dramas teaches you to become a goal-oriented person. Accessed March 02, 2023. https://www.statista.com/statistics/999239/south-korea-korean-drama-popularity-worldwide/. Original question: "How popular do you think Korean dramas are in your country at the moment? Itaewon Class. A spokesperson at Netflix revealed that viewing of Korean content across Asia increased fourfold in 2020 compared to 2019. Some sources point to the 1997 success of the family drama What Is Love? K-dramas have gained phenomenal popularity, becoming the newest catalyst for expanding the country's cultural exports and an integral part of Korea's national image. The ideal entry-level account for individual users. As K-dramas continue to attract audiences far and wide, will the increased globalization impact the way theyre made in the future? Through streaming services and simply being sought out through the Internet, these shows are almost as popular as the country's brand of pop music. Viewership of Korean television series or movies worldwide in 1st quarter 2020 [Graph]. Netflix has amassed some 200 million subscribers and cemented its status as the king of streaming video. Stars: Lee Min-Ho, Soji Arai, Jin Ha, Minha Kim. At the same time, the bold and skillful storytelling with which K-dramas tackle societal issues, personal struggles, and universal themes such as family, friendship, and love make for thoughtful content that resonates with audiences across geographical borders. The Korean wave, which is the popularity of Korean entertainment outside Korea, is a fairly new phenomenon. The Korean Wave, or the Hallyu, refers to the popularity of Korean cultural products, such as drama, movies, and popular music (K-pop) and was first used as a term in China during the 1990s. click here! The key to the popularity of K-dramas lies in the storytelling. In a world where an increasing number of viewers are watching K-dramas, their tastes and preferences inform the type of content being made. Audiences fell in love withIts Okay to Not Be Okay, which entered theNetflix top 10last year in Canada, Australia, New Zealand, Nigeria, and Russia, as well as multiple countries in Latin America and Asia. They still support each other though! boAt Lifestyle: why this popular audio makers profit growth rate is declining, Choose your reason below and click on the Report button. Goblin tells the story of Kim Shin, played by Gong Yoo, an immortal goblin who longs to end his life. K-Dramas, like many forms of Hangul media, have become incredibly popular throughout the varying tides of the Korean Wave. I have also been watching for about 10 years! This popular drama has been remade by 6 other countries: The Philippines, Vietnam, Thailand, Cambodia, Turkey, and China! Sisyphus. Lee Min Ho is back with an all-star crew including Kim Woo Bin, Kim Ji Won, Kang Ha Neul, Krystal, and Park Hyung Sik! What's the secret behind rising global popularity of K-dramas? You would be surprised how many Americans are watch k-dramas. A2011 reportby the Korean Culture and Information Service noted: In many Asian cities, Korean dramas seem to be influencing lifestyles and consumer behavior, which speaks to their cultural appeal. The seeds for Hallyus growth were planted even before then. In 2009, a variety show entitled 'Infinity Challenge' (Muhandojeon) had special episodes promoting Korean food in New York. Please create an employee account to be able to mark statistics as favorites. Chart. Squid Game's breakthrough popularity marks the latest wave in a Korean culture tsunami that's built throughout the West in recent . As K-dramas continue to attract audiences far and wide, will the increased globalization impact the way theyre made in the future? A drama about a freakishly strong but sweet girl (played by Park Bo Young) caught between the love for her arrogant, yet gorgeous boss played by Park Hyung Sik, and her handsome but disinterested childhood crush played by Jisoo. One can only assume that figure is much, much higher now. Some people are taking the extra step to learn the language by enrolling in . You can certainly learn a lot from watching K-dramas. Please do not hesitate to contact me. Ampere Analysis. Since then, the Korean Wave has rapidly spread to all corners of the globe, but its difficult to pinpoint exactlywhenK-dramas began catching on outside of South Korea. Interestingly, the K-drama wave in Latin America has also been bolstered by Latino employees at Korean supermarkets across the U.S. As Korean immigrant communities sprang up around the country in the 80s, Korean-owned supermarkets (such as the now ubiquitous grocery chain H Mart) copied K-dramas onto VHS tapes (and later, DVDs) and rented them out to their Korean customers, who sought familiar content from their native country. The lack of violence and sex in K-dramas helped spread their popularity to other countries across the Middle East, including Egypt, Turkey, Bahrain, the UAE, Iraq, Qatar, and Saudi Arabia. Weve all binge watched a K-drama or two, or three or four. Actor Kim Soo Hyun also sang the song You are the One for the drama series showing off his singing talent! This week, ELLE celebrates the K-World were all living in. The South Korean government also helped lay the groundwork for the burgeoning Korean Wave by further developing the countrys broadcasting infrastructure and allowing for programs to compete against each other. These Korean supermarkets hired many migrant workers from Latin America, especially Mexico, Choi explains, noting that the Mexican employees, who were tasked with copying the K-dramas onto VHS tapes, inevitably wound up watching them too. Korean food exportsgreatly boosted by social media posts from Asian celebrities and the popularity of the film Parasitehit a record high, with the U.S. becoming the top importer of Korean food in 2020, while Korean food trends like mukbang and dalgona coffee provided welcome quarantine distractions. At the same time, the bold and skillful storytelling with which K-dramas tackle societal issues, personal struggles, and universal themes such as family, friendship, and love make for thoughtful content that resonates with audiences across geographical borders. Cinderella and the Four Knights. Register in seconds and access exclusive features. Are you interested in testing our business solutions? The rupee, too, declined to its lowest in more than four months amid an evident softness in local risk assets. In 2019, Forbes reported that almost 90 per cent of K-drama writers were women. You only have access to basic statistics. They grow together when they share each other's secrets. Please do not hesitate to contact me. Its story of a hardworking woman who rises from humble beginnings to become the first female royal physician during the Joseon Dynasty seemed to strike a chord with audiences around the world, many of whom drew parallels between the show and their own countrys political struggles and notions of gender roles. All of Us are Dead. It appears that Korean dramas took over Netflix in 2020, but why has Eastern entertainment become so popular with Western audiences? Tried to convince my friends for CLOY. People I know are well-traveled and have traveled extensively in Asia. Currently, you are using a shared account. I live in a college town in the Mid-west. The actors incredible popularity even led the then-Prime Minister of Japan Junichiro Koizumi toquip, Yon-sama is more popular than me. The drama drastically improved the image that many Japanese citizens had of Korea and Koreans and even enhanced thesocial status of Zainichi Koreans in Japan, who have long faced discrimination and marginalization in Japanese society. But to understand why South Korean culture has taken over the world in 2021, we have to go back to the early 1990s. and the romanceStar in My Heart(akaWish Upon A Star) among Chinese audiences as the starting point of Hallyu; Jin argues that it started even earlier, in 1993, when China broadcasted the Korean dramaJealousy (Jiltu). Korean creators still make dramas day by day, says Dr. Dal-Yong Jin, a communications professor at Simon Fraser University and one of the worlds leading scholars on Korean pop culture. New comments cannot be posted and votes cannot be cast. A lot of things fit into it. Audiences fell in love with Its Okay to Not Be Okay, which entered the Netflix top 10 last year in Canada, Australia, New Zealand, Nigeria, and Russia, as well as multiple countries in Latin America and Asia. He works for his father's business "Move To Heaven," a company that specializes in crime scene cleanup, where they also collect and arrange items left by deceased people, Watch Trailer #2 Weak Hero Class 1 Today, the "K-Wave" (Korean Wave or Hallyu) has gained global popularity, seen everywhere from Korean TV shows and films on media service platforms to pop artists' videos and games. Meanwhile, France saw a 13 per cent increase in K-pop streams between 2019 - 2020. Most consist of a finite number of episodes (often between 16 and 24, though someespecially family-oriented and historical dramasrun for 50-plus) and are usually completed in a single season, with a few notable exceptions (more on that later). Thats the power of Korean drama.. The men are very handsome and I love, love the way the men are dressed. For the fans, though, Korean entertainment means a lot more than just a catchy song or a fun show, it is bringing something new, real, and different to the game, in a way that they connect to deeply. The entertainment powerhouse announced earlier this year that it is investing $500 million in Korean content in 2021. Abstract. There are so many good selections and Hollywood has just been recycling a lot of old shit so it's refreshing to see something done differently. If you are an admin, please authenticate by logging in again. Values of loyalty, devotion, and sacrifice have tugged at the heartstrings of non-westerners. Encompassing Korean dramas, films, and songs, it has been highlighted by . ", Ampere Analysis, Viewership of Korean television series or movies worldwide in 1st quarter 2020 Statista, https://www.statista.com/statistics/1136285/viewers-of-korean-tv-and-movies-worldwide/ (last visited March 02, 2023), Viewership of Korean television series or movies worldwide in 1st quarter 2020 [Graph], Ampere Analysis, July 16, 2020. They are perfect for each other,. My ID is Gangnam Beauty. Brain and Pachinko, later this year, and the latter working with local producers to create more Korean content. K-dramas: the episodes mostly range from 16 to 32 many K-dramas have a modern setting (there are historical K-dramas, but they are not my cup of tea) the cinematography and overall production has a high quality k-drama OST sound very beautiful (Descendents of the Sun, Scarlet Heart Ryeo, While You Were Sleeping) Korean Foundation for International Cultural Exchange. Looking at data provided by Flixpatrol, the drama is currently ranked 3rd most popular TV shows on Netflix in the world on December 23. Apple TV+ and Disney+ are following suit, with the former adding at least two of its original K-dramas, Dr. viewers started seeking out more K-content featuring these amazing actors, she says. We call this the Netflix effect, says Jin. I was so happy when they started showing up more and more! High school girl Lim Joo Gyung ( Moon Ga Young) masters the art of makeup and rises to popularity because of her beauty. A 2011 report by the Korean Culture and Information Service noted: In many Asian cities, Korean dramas seem to be influencing lifestyles and consumer behavior, which speaks to their cultural appeal. Benchmark bond yields in India climbed to their highest since the first week of November as tightening liquidity and concerns over higher government borrowing in FY24 dented demand for sovereign debt. The Secret Gardenis a romantic comedy about a wealthy man who swaps souls with a poor stunt woman forcing both of them to learn about how different their worlds are. This all coincided with the beginning of Chinas own economic rise, which created an enormous demand for pop culture contentand South Korea was there to provide it. One can only assume that figure is much, much higher now. These are the most popular Netflix programs of the day in Korea based on February 28 data (retrieved on February 28, 4:50 PM KST, data of February 27). I lived in Oregon, Washington, and California and I would say 20% of my circle (including work friend) are kdrama watchers. Viki witnessed its North American subscribers grow by 42 percent between 2019 and 2020, while KOCOWA, which offers exclusively Korean content, also saw its content consumption spike during the same period, a fact that product marketing team leader Justine McKay partially credits to the critical and commercial success of Parasite and Minari. 2. I think we all want something different from what American TV has to offer. The series is about an average girl who gets tangled up in the lives of an arrogant rich boy and his friends. A few sources claim that the group has over 90 million fans worldwide, based on their social media accounts. S. Korea has really worked hard to become recognized by other countries in a positive light. So much so that they are making cross movies between Korean and American such as Okja (another great/recent movie). For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. Most people think I'm nuts for for reading subtitles. "There is a decision to remove all Turkish drama from several TV outlets in . I have one friend that is a low key interested in kdramas, but if I suggest too many or talk to her about them, I can tell she isn't that interested. 2. Currently, K-dramas on Netflix are dubbed and subbed in over 30 languages, including English, German, French, Swedish, Hindi, Portuguese, and Bahasa Indonesia. When former South Korean president Roh Moo-Hyun visited Mexico back in 2005, a group of local K-drama fansstaged a rallyoutside his hotel begging him to send Korean actors Jang Dong-Gun and Ahn Jae-Wook on a visit. What was the first drama you got hooked on? In a world where an increasing number of viewers are watching K-dramas, their tastes and preferences inform the type of content being made. In Latin America, many viewers were drawn to K-dramas largely due to their emotionally charged scenes and intricate plots, which they found similar to their telenovelas. "Kokdu: Season of Deity" ratings were quite similar to last week. Then 2020 happened and turned out to be a milestone year for K-dramas. Crown Prince Lee begins developing feelings for his eunuch, Hong Ra In, and begins wondering what he should do! First, Korean songs, dramas, and movies aren't in English. statistic alerts) please log in with your personal account. You can also find the Tableau Public visualization dashboard I've created to support this article. Its western border is formed by the Yellow Sea, while its eastern border is defined by the Sea of Japan. statistic alerts) please log in with your personal account. They are popular worldwide, especially in Asia, partially due to the spread of Korean popular culture (the "Korean Wave") and their widespread . Right now, this drama genre is so popular that the Kdrama actors have been picked up by Filipino companies to be their endorsers, and have a gigantic billboard in my city. Other K-dramas from the 2000s, such as Autumn in My Heart, Princess Hours, My Girl, Coffee Prince, and Full House, cemented the popularity of K-dramas throughout Asia, from Kazakhstan to Thailand. This all coincided with the beginning of Chinas own economic rise, which created an enormous demand for pop culture contentand South Korea was there to provide it. They also tend to consist of more PG-friendly fare than western TV shows (nudity and sex are practically nonexistent, for example), rendering K-dramas more palatable for a wider range of age groups and countries, especially those that are more socially conservative. [Online]. And as viewers ran out of shows to watch, many of them stumbled upon Korean dramasand have been hooked ever since. And perhaps no country has shone brighter in the global spotlight over the past year and a half than South Korea. kdrama popularity by country. Two of Indias leading indices fell nearly 0.5% on Monday to extend losses for a seventh straight session. Statista. Profit from the additional features of your individual account. This was Jun Ji Hyuns small screen comeback to television after taking a 14-year break! The popularity of South Korean popular culture in Spanish-speaking countries is on the rise. The actors incredible popularity even led the then-Prime Minister of Japan Junichiro Koizumi to quip, Yon-sama is more popular than me. The drama drastically improved the image that many Japanese citizens had of Korea and Koreans and even enhanced the social status of Zainichi Koreans in Japan, who have long faced discrimination and marginalization in Japanese society. K-pop artists such as BTS and Blackpink became household names as people spent more time online. Pinnochio was aromantic drama starring Park Shin Hye and Lee Jong Suk about a young boy whose life and family has been destroyed by the media. The recent selloff mirrors the weak trend in global equities after a series of US economic data including Fridays consumer price inflation, which is the Federal Reserves most preferred inflation gauge compounded fears the Federal Reserve will keep policy rates elevated for longer than the market had priced in. This drama is about the romance between an average girl played by Song Hye Kyo and a pampered and arrogant movie star played by Rainwho unexpectedly fall in love with one another. I am probably not your average fan but I watched kdrama 10 years ago via crunchy roll, Viki, drama fever. Popular streaming platform MX Player offered K-dramas dubbed in Hindi and two . Starring Lee Min Ho, Ku Hye Sun, Kim Hyun Joong, Kim Bum, and Kim So Eun, Boys Over Flowers is based on the Japanese shojo manga series, Hana Yori Dango. 4 Things To Know About Hellbound, Netflixs Upcoming Fantasy K-Drama, Forget Taboo, This Is Why We Should Talk More Openly About Death, The Flort and its Dedication To Craft Contemporary and Artful Floral Arrangements, 9 Exciting Revenge K-dramas with Satisfying Endings, Exclusive! Many Koreans suddenly started to watch American dramas on Netflix and learned the season system. According to McKay, the motivation to extend a shows life is primarily financial: Its more cost-effective to continue a storyline versus beginning production on an entirely new show.. Ra in, and sacrifice have tugged at the heartstrings of non-westerners more popular along Korean. Entertainment become so popular with Western kdrama popularity by country become recognized by other countries a! 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